Step 1
Redesign name
Old name
ONIKSAS
New name
ONYXAS
'
Challenge
Although the company has been operating for more than 10 years, its users are lacking brand awareness and therefore Onyx'as did not experience growth and return of users as expected.
Onyx'as actively organizes training abroad and participates in international competitions. They also needed a brand that would be easily recognizable not only in Lithuania but also abroad.
The client wanted the branding to be easily recognisable, stand out from its competitors in the market, and be characterised by energy and courage.
Project:
1. Redesign company name
2. Branding
3. Website
Solution
Setting goals, communicating messages, and addressing weaknesses to create a cohesive and strong brand language that aligns with the company's vision, mission, and personalities
Designer
moniqa
Onyx'as is a manicure and nail extension training centre based in Lithuania. The company has been operating for over 10 years and participates in international competitions alongside its students. The company's leader and founder, Ilona Vas, is a multiple winner of global competitions and a top trainer; her work is published in international magazines and exhibitions.
International Nail Training Centre
